Michael Cheng
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Activity overview
Latest activity by Michael Cheng-
Michael Cheng created an article,
Understanding Retailer Attribution for Publishers
This article explains how retailer attribution models affect publishers within Connexity’s CPC-based program and addresses common questions about tracking and reconciliation. Retailer Attribution M...
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Michael Cheng created an article,
Publisher API Reference
This guide is a detailed resource for publishers on each of Connexity's most frequently used API calls. It outlines the purpose and functionality of each call, including use case examples. Leverage...
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Michael Cheng created an article,
Custom Tracking Parameters
What are Custom Tracking Parameters?Custom tracking parameters help you measure performance on a more granular level, by segmenting traffic and creating breakdown in reporting by traffic type, devi...